<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Blue Cat &#187; Usability</title>
	<atom:link href="http://cliffordsinger.com/tag/usability/feed/" rel="self" type="application/rss+xml" />
	<link>http://cliffordsinger.com</link>
	<description>Clifford Singer's blog: design, technology and politics</description>
	<lastBuildDate>Wed, 24 Aug 2011 09:55:23 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.1</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Never trust a button</title>
		<link>http://cliffordsinger.com/never-trust-a-button/</link>
		<comments>http://cliffordsinger.com/never-trust-a-button/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 20:37:29 +0000</pubDate>
		<dc:creator>The Blue Cat</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Social networks]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://cliffordsinger.com/?p=98</guid>
		<description><![CDATA[I recently made contact with an old colleague, Paul, whose longstanding Never Trust a Hippy blog puts my Johnny-come-lately effort to shame. A few days later he invited me to be his friend on Bebo.
My thoughts were:

He seems a bit keen – we&#8217;ve only just got reacquainted.
Why is he asking me to join him on [...]]]></description>
			<content:encoded><![CDATA[<p>I recently made contact with an old colleague, Paul, whose longstanding <a href="http://nevertrustahippy.blogspot.com/" target="_blank">Never Trust a Hippy</a> blog puts my Johnny-come-lately effort to shame. A few days later he invited me to be his friend on <a href="http://www.bebo.com/" target="_blank">Bebo</a>.</p>
<p>My thoughts were:</p>
<ol>
<li>He seems a bit keen – we&#8217;ve only just got reacquainted.</li>
<li>Why is he asking me to join him on Bebo – he&#8217;s even older than me.</li>
</ol>
<p>A few days later, the explanation came:</p>
<blockquote><p>If you have ever emailed me, or been e-mailed by me, you probably received an invitation to join Bebo a few days ago … I wanted to see how the &#8216;invitation&#8217; system worked so I let it see my Gmail address book, and – you know how it is – when it offered me the option of mailing everyone or just picking one or two people, I somehow managed to reverse it.</p></blockquote>
<p>As it happens, Paul isn&#8217;t the first. Facebook also makes it a little too easy to email everyone in your address book, and several old chums have got back in touch with me that way (or so they say – I prefer to think that they were just itching to contact me but were too shy to say).</p>
<p><span>One reason for making such mistakes is summed up by Steve Krug, who eight years ago published <a href="http://www.amazon.co.uk/Dont-Make-Me-Think-Usability/dp/0321344758/" target="_blank">&#8220;Don&#8217;t Make Me Think&#8221;</a>, the first (and still the best) book I ever read on web usability: &#8221;The main thing you need to know about instructions [on web pages] is that no one is going to read them – at least not until after repeated attempts at &#8216;muddling through&#8217; have failed.&#8221; And us seasoned web hacks are the least likely to read instructions – and therefore the most likely to screw up. </span></p>
<p>On the other hand, <a href="http://nevertrustahippy.blogspot.com/2008/12/apology.html" target="_blank">Paul&#8217;s more succinct explanation</a> probably says it all:</p>
<p><a href="http://nevertrustahippy.blogspot.com/2008/12/apology.html" target="_blank"><img style="border: 1px solid #333" src="/wp-content/uploads/2008/12/fart_button.jpg" alt="The fart button - press it - you know you want to" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://cliffordsinger.com/never-trust-a-button/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
	</channel>
</rss>

